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Maxwell Centre

 

 

Impulse Programme 2019 - Dates

The programme is comprised of two intensive residential modules with individual assignments in between. Its nature allows considerable flexibility in defining aims and workflow.

Module A: 29 April - 2 May 2019

  • Opening and Welcome reception
  • Global vision and Value propositions
  • Business models and Marketing
  • Resources required

Individual Assignments: May - July 2019

  • Mentoring

     
  • Discussions with business experts (45 minutes each session)
    • Wed 15 May 2019, 14:00-16:15
    • Wed 5 June 2019, 14:00-16:15
    • Wed 19 June 2019, 14:00-16:15

       
  • Workshops
    • Innovation, Wed 15 May 2019, 16:30-18:30
    • Marketing Research, Wed 5 June 2019, 16:30-18:30
    • IP Strategy, Wed 19 June 2019, 16:30-18:30

       
  • Drop-in session
    • Marketing Plan, Wed 29 May 2019, 12:00-13:30
    • Presentation Skills, Wed 26 June 2019, 12:00-13:30

       
  • Market research, Customer validation, Team building and Talking to investors

Module B: 10 - 12 July 2019

  • Refining projects
  • Advanced skills and Clinics
  • Pitch to investors and innovators

Through Impulse, the participants will get the opportunity to develop commercialisation strategies for their novel ideas and receive additional follow-up mentoring and master classes, delivered in collaboration with the West Cambridge enterprise community.