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Maxwell Centre


Impulse Programme 2020 - Dates

The programme is comprised of two intensive residential modules with individual assignments in between. Its nature allows considerable flexibility in defining aims and workflow.

Module A: 21 -24 April 2020

  • Opening and Welcome reception
  • Global vision and Value propositions
  • Business models and Marketing
  • Resources required

Individual Assignments: April - July 2020

  • Mentoring
  • Discussions with business experts (45 minutes each session)
  • Workshops
  • Drop-in session
  • Market research, Customer validation, Team building and Talking to investors

Business meets ideas : 7 July 2020

This is an invitation-only event, intended to foster conversations and showcase the innovative ideas and ventures of the Impulse delegates and alumni of the Maxwell Centre to the business leaders and corporate innovators.

Module B: 8 - 10 July 2020

  • Refining projects
  • Advanced skills and Clinics
  • Pitch to investors and innovators

Through Impulse, the participants will get the opportunity to develop commercialisation strategies for their novel ideas and receive additional follow-up mentoring and master classes, delivered in collaboration with the West Cambridge enterprise community.